From Financial Chaos to Founder Focus: How Divisional Streamlined Financial Operations with Venn

Company Name: Divisional‍

Contact: Trevor Sookraj - Founder & CEO

‍Founded: 2021

About Divisional

Divisional is a marketplace connecting companies with fractional growth talent. Founded by tech marketer Trevor Sookraj in 2021, Divisional has rapidly grown to a team of over 50 marketers serving more than 80 startups across Canada and the United States. Their platform helps startups efficiently scale their marketing capabilities with expert fractional talent.

Watch the full interview

The Problem

Initially, Divisional relied on traditional Canadian banks for their accounts. As their operations expanded, they began integrating additional financial tools like Wise for international payments and Stripe for credit card processing. This fragmented approach complicated their financial management, creating unnecessary administrative overhead.

"Trying to add someone on our team who wasn’t from Canada was impossible with the Big Banks," said Trevor Sookraj, Founder & CEO of Divisional.

Managing permissions and adding new users to traditional banking systems involved extensive paperwork, manual processes, and significant delays. Trevor frequently found himself deeply involved in routine financial operations, which diverted valuable time away from strategic activities.

“With the big banks, adding users to our account was always complicated. It required jumping through numerous hoops, filling out physical paperwork, and it forced me to stay constantly involved in day-to-day operations,” Trevor explained.

Additionally, Divisional regularly handled currency conversions from USD to CAD, facing opaque exchange rates from banks. This lack of transparency resulted in consistent losses with every currency conversion, eroding profitability.

The Solution

After discovering Venn through a founder Slack community, Divisional transitioned their financial management to Venn, consolidating their fragmented fiancial tools into one intuitive interface. They use Venn in the following ways:

Easy User Management

Venn allows Divisional to effortlessly add team members with granular permissions, enabling them to send and receive payments autonomously without cumbersome processes. Before Venn, they would have to go to the branch to add employees and manage their limited permissions.

Transparent, Competitive Exchange Rates

With Venn’s transparent, competitive currency conversion rates, Divisional saves significantly on every transaction, eliminating hidden fees associated with traditional banks.

Unified Accounting Integration

Venn seamlessly integrates with popular accounting tools such as QuickBooks Online and Xero, simplifying invoicing and streamlining year-end financial reconciliation.

“The ability to easily add users and grant them full control to handle payments through Venn has been transformative. This shift was crazy compared to the traditional banks, which always kept me unnecessarily involved," Trevor noted.

The Impact

Since adopting Venn, Divisional has:

• Significantly Reduced Currency Conversion Costs - Venn's transparent and competitive exchange rates have saved Divisional hundreds of dollars monthly compared to traditional banks.
• Freed Up Valuable Time - Trevor previously spent up to 10 hours each month on financial consolidation and month-end accounting tasks. By empowering his team through Venn’s intuitive interface, Trevor has reclaimed critical time previously lost to administrative burdens.
• Enabled Scalable Financial Operations - Divisional started using Venn with just 5 marketers and effortlessly scaled operations to accommodate their current team of 50+, significantly enhancing internal efficiency and collaboration.

About Venn - Canadian Business Banking Built for Growth

Venn is more than just invoicing. We’re redefining business banking by bringing together multi-currency accounts, global payments, automated accounting, corporate cards, and invoicing—all in one place.

Instead of managing multiple platforms, paying unnecessary fees, and wasting time on manual tasks, you can streamline your entire financial workflow with Venn. Whether you’re a small business owner, startup, or scaling enterprise, Venn is built to help you move money faster and more efficiently.

Join Divisional and thousands of other businesses using Venn to simplify business banking and sign up today.

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